For Advertisers, Brands, and Agencies
Zanadu is a business to business advertising technology solution. It is built for advertisers, brands, and agencies, not for advertising Zanadu’s own business.
What Zanadu is
Zanadu AI LLC is a developer and solution provider. Zanadu builds software that third party advertisers, brands, and agencies use to reach people at the moment a practical need is expressed.
Zanadu creates a new advertising surface inside useful AI generated answers. When a user asks a practical question, Zanadu identifies whether the answer contains a genuine commercial context, and creates an opportunity for a relevant sponsored product placement inside that answer.
Who it is for
- Advertisers that want their products represented in the moment of intent rather than beside it.
- Brands that need placements to read naturally inside helpful content.
- Agencies that manage campaigns and reporting on behalf of their clients.
Disclosure
Sponsored placements are clearly disclosed. When a commercial placement is present in an answer, the prototype shows a sponsorship disclosure alongside the answer, and the placements themselves are listed separately so they can be inspected.
Planned Amazon Ads API functionality
Zanadu AI LLC has been approved for the Amazon Ads Partner Network and is seeking Amazon Ads API access as a developer and solution provider. Subject to approval, the planned integration may include:
- Advertiser authorization through Login with Amazon.
- Account and profile discovery for the advertiser accounts an advertiser chooses to connect.
- Retrieval of supported campaigns and product ads.
- Product eligibility information, where that information is available.
- Campaign monitoring.
- Reporting on campaign and placement performance.
- Advertiser approved changes to campaigns, product ads, budgets, bids, and targeting.
Authorization and advertiser control
All API access will require advertiser authorization. Zanadu will access advertising information only with the advertiser’s permission, and only for the accounts that the advertiser has chosen to connect.
Material campaign or spending changes will require advertiser approval during the initial release.
Current status
Amazon Ads API integration is pending approval. Zanadu is not affiliated with or endorsed by Amazon. The capabilities described above as planned are not currently live.
Get in touch
Zanadu is currently developing its advertiser and agency integration program. For advertising, partnership, and API inquiries, contact clay@zanadu.ai.